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Digital Highlight Reels/New Media March

March 5th, 2010 Vince No comments

The New Media department of Great Lakes Media was honored to create a digital highlight reel for high school athlete, Lewis Smith. Lewis is the Nephew of Red Hot Chili Peppers drummer extraordinaire, Chad Smith.

The digital highlight reel is a great way for high school athletes to capture the attention of college recruiters. The video is a simple 2-3 minute piece, highlighting the athlete’s abilities and stats. It can be uploaded to youtube, a website, or put to DVD.

The video can be seen here, and is part of our New Media March promotion. We are offering 20% off digital media services. We are now also offering new services, like the digital highlight reel, and encoding for portable media devices.

March 12th, 2009 margaret 1 comment

Windowboxing… Why won’t you just fill the whole !#%^ screen?!?

Last night I sat down to watch the premiere of The Chopping Block on NBC and was surprised to see that my broadcast was being windowboxed on the screen.

What is windowboxing you ask? While I am watching this program on my 42″ LCD HDTV, there is a thick black outline around the entire image, filling up half of my screen with dead space. This phenomenon is occurring more often recently as we shift into High Definition broadcasting.

The traditional tube television displays in an aspect ratio of 4:3 (for those of you not familiar with aspect ratios, that is the relationship between the length of the image and the height of the image). Brand new High Definition televisions now have a screen that is much wider than it is high, with an aspect ratio of 16:9. Just as the devices we use to watch programming have changed their aspect ratio, the cameras used to record the programs also have changed the shape of the images they capture.

So to get a 4:3 image to display without distortion on a 16:9 screen, the image is pillarboxed: the image is centered horizontally on the screen, and black space fills the left and right sides of the screen. Inversely, to view a 16:9 image on a 4:3 screen, the image is letterboxed: centered vertically, and black space fills the top and bottom.

So what I was seeing on my screen last night, was a program that was recorded in 16:9, but then was converted to be viewed on a 4:3 screen, which was then converted to fit my 16:9 screen. Dizzy yet?

Now this would make sense to me if I was watching a station that does not broadcast in HD, but this was not the case! The program before and after filled my screen with all of their HD glory! Apparently this revolution even confuses the “experts”.

January 12th, 2009 An No comments
Netflix and Blu-ray
The Perfect Combination?

The road to Blu-ray was a complicated one for me. I wanted to get the most out of my purchase, especially since I was jumping on this technology-bandwagon so soon. My search began when I was looking for a Christmas present for my husband. I decided I wanted to look into streaming Netflix as a gift for him.

You can stream Netflix without purchasing a Blu-ray player or a streaming box. You can connect a computer to your TV. However, the TV we have is quite old and I would have had to purchase extra equipment in order to connect everything. A variety of ways to stream Netflix to your TV is offered online. The box offered by Netflix to stream video looked okay, and was reasonable in price. But, just below this listing I found some Blu-ray players that also stream Netflix. I appreciate multi-functionality in my electronics so I began my search for the perfect combo machine. I finally settled on the Samsung BD-P2500 for a variety of reasons, including price and availability.

Once the BD-P2500 arrived, it was amazingly simple to set up. As soon as the Samsung was plugged into my network, Netflix appeared upon the menu. The player walked me through activating my account. I used to my Netflix account through the computer and added eligible titles to my instant viewing queue to get movies to show up on my player.

There are quite a variety of titles available for both movies and TV shows. I am pretty happy with the selection but I do have some complaints. I chose a few TV shows to watch this weekend. The two series I chose had several episodes unavailable for viewing instantly. This is especially annoying since you do not become aware of it until you start watching. For instance, the first TV show I picked was missing the pilot episode, number three, and number four. I gave up on that show at that point since I prefer to watch everything in order.

I have to say, overall, that I do like the ability to stream Netflix. It gives me a wide variety of shows to watch and I don’t have to “waste” one of my 3 hard copy choices from Netflix to watch them. I also don’t feel guilty if I don’t like the movie and turn it off. This was a great purchase but do be aware you need a Netflix membership and a wired network connection in order to do this.